Analysing Newspapers

 

Analysing Newspapers and the Differences

Below displays the differences between newspapers and how they contrast. Presented are examples of both broadcasters and tabloids. Media is used to portray different stories to the public - whether it is factual or not. Tabloids tend to be informal articles written, with little information and slang terminology used to target lower social classes - or those interested in celebrity based gossip and stories published in the press. However, broadcasters are used to represent the politics and historic mail. This is stereo-typically read by people in higher social groupings or those interested in politics because it is for an intellectual reading - more text and stories, including politicians like Donald Trump.

Two types of newspapers and the differences:
- Tabloids
- Broadcasters

 Broadcasters:
- 30% images 70% text
- more text
- formal language
- less colour/black and white
- proper news/factual
- serious writing
- more focus on serious stories
- more political
- traditional and classic fonts used
- upscale/more intelligent
- higher social groupings

Tabloids:
- 80% images 20% text
- more colour
- less text
- layout more informal
- celebrity focus/gossip
- puns/word play
- bold text/capitals
- entertainment
- stands out
- lower social groupings







CUPP TUNE acronym:

Continuity/currency - stories that are already in the news continue to run and are updated

Unambiguous - stories that are easy to understand and for papers to report on

Personalisation - stories that include human interest - 'real' people

Proximity - stories that are closer to home are more likely to be included

Threshold - the bigger the impact and reach of the story

Unexpectedness - an event that is a shock or out of the ordinary

Negativity - bad news is more interesting. 'if it bleeds, it leads'

Elite persons/places - stories about important people and powerful nations

Analysis of the newspapers: - Newspapers and the differences between them

The Guardian - is displayed in neat columns with lots of text - less colour than the tabloids, text and titles are in black and white - the content is formal and shows the proper news - the positive and negative stories going on in the world. 
Financial Times - pictures to engage the reader - significant people on the front cover to illustrate what/who the stories are based on - more stories on the newspaper - does not feature the rememberance poppy
The Independent - politics and talks of the environment and parliament - less colour - only in image of Donald Trump - Donald Trump symbolises politics and connects countries because he is the president of America 
The Daily Telegraph - Contrasts from the Daily Mail because it focuses on higher social classes as opposed to lower ones; such as The Sun where it discusses celebrity stories and drama, based on false news. - Politics - upper classes - intellectual readers - Small text, to fit more stories/more content 
The Times - significant logo between the title symbolises politics and old history - little chnages have been made - shows target audience can be for the older generation and those interested in Brexit and other polititions. - statistics and figures - controversial topics such as cancer, Donald Trump
Daily Mail - Less text, therefore a large title covering over half of the front cover. - More colour - Inclusive - the poppy - symbolic - Spice Girls, a well known pop group that is likely to engage fans and those interested in celebrity gossip.
Metro - Newspapers such as the Daily Mail and Metro include something 'free' in order to make it more appealing to customers, so they want to purchase or read the article. - offers at the bottom of the page to show its unformal - it promotes deals and discounts. - minimal text 
Daily Mirror - big story of a hate crime - celebrity drama of Ant and court - large title - advertising of a tv programme 
Daily Star - offers and compares itself to The Sun on the front cover - '10p cheaper than The Sun' - celebrity stories - informal language - pun/word play - entertaining factors to engage the audience - bold/capital letters 
The Sun - larger images than newspapers such as The Guardian and The Independent - uses less factual text - main focus on celebrities lives as opposed to the day to day people
Daily Express - large titles covering the front cover - presented as a lower social group newspaper - deals included - suggests the lower social classes also, so they can afford - not as educated to understand complex vocabulary