Showing posts with label Radio. Show all posts
Showing posts with label Radio. Show all posts

Tuesday, February 26, 2019

Radio Evaluation


Evaluation Questions

What was the task you were assigned?
For the practical task we were given, each group had to record an audition tape for Radio 1 Breakfast show - using the BBC Radio 1's format of the show and how the presenters speak. We had to ensure that we were entertaining, informative and educating the audience and the listeners that tune into the show. Things to consider were the following: timings, chats, famous people interviews, music, jingles and the Radio 1 standards that they present in their timed slots throughout the day. As well as then news in 30 seconds and weather. We had to think about how social media is used and try and incorporate the audiences' views on things - by reading out texts or tweets from twitter that people had written to Radio 1.

Who was in your group and what was everyone's role in the task?
In my group there was Zoe, Rob and Sofia. Zoe's role was to edit the recordings, adding selected music tracks - that as a group we decided on. Which songs were relevant at the moment, a song that may be relevant or mentioned on social media a lot or a British one so that the newest songs become more popular and the artists can develop their music if people listen to their songs. Rob was the main presenter who's aim was to be fun and confident (and likable to the audience). He talks about the upcoming events, refers to Valentine's Day (because its relevant), radio show's contact number, competitions, date/time etc. I researched, for reference, the way in which they talk and describe the weather. I was recorded saying the weather during the news section, as well as writing the script. Sofia researched the main stories in the news. She shortened them and recorded herself telling the audience important things that had happened within the last few days.

What fresh ideas did you bring to the programme?
We thought that because it was Valentine's Day around the time that we were given the task, that it would be a good idea to do a radio show on that... Therefore, we tied in the competition and created prizes that meant a lucky couple could go away for a weekend to Paris - known as the 'city of love'. On the other hand, one idea we carried through to the recording was to ask the audience to contact BBC Radio 1 and get people to text in their worst date experiences. This bought in a fun factor and could potentially cheer people up on Valentine's Day if they think that their's wasn't good. We tried to use as many of the group as we could so that the audience listened to different voices - so they weren't listening to the same person the whole time. As well as a variety of tracks...

Who did you interview?
During our radio recording we decided to use people from the public and read out messages and social media posts, as opposed to interviewing famous people. This is due to the fact that it becomes more realistic and interesting if you use normal people. Sometimes there can be mixed opinions on a famous person - as the same with everything. However, we didn't want the listeners to switch off or stop listening, causing numbers to fall.

What tracks did you use and why?
The tracks that we included were the following:
Track 1 - Diamonds by Deno Driz - because it was released in 2018 and is Hip Hop/Rap. Shows variety in genre
Track 2 - Merged by 6ix9ine - the artist was put in prison, however his songs are widely popular with the younger audiences
Track 3 - Going Bad by Drake - Drake is a world wide famous artist and on the UK Hits for weeks at a time. His songs are listened to frequently so the audience would like listening to tracks from his album. It is relevant to the time and what is popular.

What was the running order?
At the beginning of the Radio show, we started off with the news and the current stories. We then followed on with the weather for the day and what it was likely to look like over the weekend. Lastly, the presenter recorded the parts that discussed the upcoming talks, features, competition, social media etc.

Who is your target audience?
The target audience we were aiming the show at were the younger listeners - ranging from around 13-25. This is because these artists are likely to appeal to them. In contrast to older listeners that would rather listen to more classical and jazz music.

How did you relate to/attract your audience?
We used a fun, young presenter to engage the audience to listen to the radio. Then we wanted a lively character to take over as opposed to someone in the older generation who wouldn't be able to capture people's attention. Alongside the choice of the presenter,  included in the recording were tweets read aloud from people of the public. This made it more real life, enabled the presenters a chance to connect to people of the audience - make connections with normal everyday listeners.

How does your product fit in with the BBC/PSB remit?
We used a jingle and the intro to BBC Radio 1 so that the listeners know what channel they are listening to and what sort of themes they will be hearing - upbeat, happy, chatty recordings. On the other hand, we had to ensure that the 3 minute recording was guaranteed to educate, inform and entertain the targeted audience. These are all factors that people would recognize the show as when they listened.

What do you think you could have improved in terms of content?
- In terms of improvement, our group could have involved a celebrity artist or a famous person ringing into the show.
- We could have also used more people within the recording to make it more interesting - for instance, examples of different people listening to the show.
- Change the tone of voice so it sounds more entertaining and easier to listen to.

What was your initial feedback? What did others say about your production?
We had  positive feedback after viewing our Radio 1 recording. However, parts that were missing was due to technological fault. As a result, we will ensure we spend more time on the final copy - finalizing editing and production of the video - to create a realistic and engaging product.

Identify what went well and with hindsight what would you do differently?
- We included the news, weather, relevant dates and references of a competition coming up. Such as Valentine's day, competition prizes
- Variety of topics were discussed. Soft and harder news, stories in the social media as well as references to follow them on social websites.
- I would have included more in the weather section, describing further what the weather would be like across different areas of Britain.


Monday, February 25, 2019

Radio 1 test


BBC Radio 1 Test


1. How long has Greg James been presenting The Radio 1 Breakfast show? 

Since taking over Nick Grimshaw, Greg James has been presenting on the Radio 1 Breakfast show for the last 9 months.

2. What is the age range of the target audience that the R1BS aim to attract? 


BBC Radio 1 Breakfast show aims to target an age range between 15-29 years old. 

3. What are the main differences between R1BS and commercial stations' breakfast shows like Capital FM? 


Radio 1 are not allowed to advertise and promote brands or companies whereas Capital involves a lot of advertisement and discusses a variety of products that potential customers could be interested in.

4. List as many ways audiences can access Radio 1 that you can think of

Online 
podcasts 
radio 
iplayer 
TV

5. How can the audience interact with the R1BS?

Listeners can contact Radio 1 Breakfast show through their phone number or through social media; such as Twitter, Instagram, Facebook, subscribed on Snapchat etc. People can enter and sign up for competitions that the Radio 1 create and mention constantly throughout their shows.

6. Which professional body regulates Radio and how might this affect what is broadcast? 

Ofcom - The BBC handle complaints about the content of the Radio show, whilst Ofcom oversee the process.
 
7. How does The R1BS fulfil its remits as a public service broadcaster?


Entertain - through new and exciting games and competitions to enter in order to win incredible prizes (meeting celebrities, visiting a popular location)
Educate and inform - the radio discusses world matters (hard and soft news)

8. Why is the controller of Radio 1, Ben Cooper unconcerned about the drop in listening figures for the R1BS?


WITH REFERENCE TO R1BS EPISODES give examples:
9. How does the program promote British music?

10. What genres of music were played during your slot? Give some examples.


11. Celebrity interviews - Who is being interviewed and what are they being intervie
wed about? How many of the interviews are with British people?

12. News items - List the stories and identify which relate to Britain.

13. Quizzes and games - what can you win?


14. How does the broadcast fit into the BBC ethos of 'informing, educating and entertaining'?


15. How does it differ from commercial breakfast shows?


16. Who do you think the audience is from the content of 'your section'? What evidence do you have for this?

17. How large is the audience for the Radio 1 Breakfast show?


18. Which five audience categories did the BBC Trust use to measure audiences in 2016?


19. Which BBC radio station is most targeted at a mass audience?


20. Which BBC radio station is most aimed at a niche audience with high levels of cultural capital?


Write up your answers into a paragraph to make it easy to revise from in the summer.



Friday, February 15, 2019

Radio 1 Essay



BBC Radio 1 Essay Question

How is the BBC Radio 1 breakfast show reaching, targeting and encouraging audience interaction?

Targeted Audience
BBC Radio 1 show aim to target a range of young listeners, using mixes of music tracks alongside talk shows and audience interaction opportunities. This enables the Radio show to entertain and engage their audience to listen. People want to feel like the radio producers are interested in the overall public and they care about them – hence why a presenter, such as Greg James, will encourage the public to call in and get in contact with the Radio show or to sign up for competitions. The target audience is 15-29 year olds, sometimes targeted at younger teenagers for the songs played; where they could listen in the car, on the way to school (in the morning or after school) etc. One way of targeting this audience is to make prizes that appeal to that age – fun, lively, exciting places or objects to win. However, it is shown that 30% of 35-44 year olds think the radio show is aimed at them. Which affects the breakfast show in a positive way due to the fact that it means the amount of listeners is expanded, as there are a wide range of people that are interested in listening.

Timeline Scheduled Findings
Between the time period 6:30am to 8am that our group listened to, we found that around 60% of the songs played were from artists that weren’t British. It was evident that the Radio 1 Breakfast show had no adverts. This means that there was a forward flow of tracks played, talks with the presenter and communications with the listeners to keep the audience entertained.
We also found that during the early time period schedule, there were upbeat songs, including genres such as Indie, Rap, Dance – this suggests that the radio show want to uplift people, making them happier in the morning – to motivate them for the day ahead. This is how the show targets the right audience because the targeted audience will likely preference one of the genres played. If the Radio breakfast show is positive and entertaining, then BBC are likely to have more listeners as a result; as well as a good reputation for the company.

BBC Radio 1 Website
The BBC Radio 1 website consists of the latest music tracks (a way of listening to them - which are updated frequently). It also includes live music and mixes, such as live lounge, where artists sing covers of other people’s songs; the official chart, Radio 1 playlist, ‘what’s new’, news, sport, weather, iPlayer, sounds etc. This reaches are wider audience, including those that don’t have access to the radio wherever they are at a specific time. For instance, if they are busy or don’t have access to a car or the internet, then they can search the Radio 1 website and listen to the Radio on catch-up.

Podcast - Radio 1 breakfast best bits with Greg James - https://www.bbc.co.uk/programmes/p0703skr The podcast uses interactive aspects such as a chance to ring in and make contact with the radio show to make an appearance or have their phone call played live for the nation. People would enjoy listening to chosen members of the public for the reason that they are normal people, similar to the listeners; this makes it more realistic. The range of audience interaction as well as celebrity interviews providers a mixture, making it more entertaining.

An analysed podcast: “A journey back into fake Britain” - Greg James plays a game by ringing lots of callers and firing random questions, in which they have to respond with the first thing that comes into their head without panicking or thinking too much. The idea is that the person on the end of the phone is under pressure, which makes it more entertaining for the listeners. An example of the sort of questions are: what noise does a koala make? Or a happy butterfly? These questions are unusual which engages the audience because Greg James can be known as a fun, younger guy, friendly, like your best mate - very likeable. His voice is easy to listen to, which makes it entertaining and appealing to listen to.

Social Media
For example: YouTube, Facebook, Instagram, Snapchat, Text, Email etc.
Greg James had been promoted to the Radio presenter for the morning breakfast show. This is due to the fact that Nick Grimshaw's audience figures had dropped whilst he was still the presenter. Radio 1 figured using Greg James in the morning would increase the amount of viewers - which is exactly what happened. He is very popular with the audience and this is consequently shown through his social media…

When researching Greg James’ social media, I had seen that he had posted a screenshot of a BBC news article stating ‘Rajar figures: Greg James boosts Radio 1 breakfast audience by 230,000’. This suggests that people would rather listen to Greg James presenting that when Nick Grimshaw did. He also posts humorous images and tweets across all of his social media. Some posts are duplicated across a few different types of social accounts, such as Instagram and Twitter for example. A reason for this could be if some viewers don't have a certain type of social media due to preferences of how it works or is set out. Social media is used worldwide and is used daily. It is interactive and enables people to like, comment and share their opinions/views, likes and dislikes. Therefore, making people feel a part of something within society.


Greg James’ social media differs from Radio 1’s due to the fact the radio show has to look professional/have a sense of organisation (layout, text, captions), but still ensures that it ‘entertains, informs and educates’. 


Tuesday, February 5, 2019

Radio 1 podcast


Timing
Content
8:00 am
News and weather.
8:05 am
Quiz with some riddles and anagrams. Playing a game to guess a secret word. Radio 1 Jam slam as well.
8:07 am
Lady Gaga- Bad Romance
8:10 am
Donae’O Feat Belly- Chalice
8:13 am
Dua Lipa- One Kiss
8:15- 8:20 am
Ad break and talking about future events
8:20 am
Competition to win tickets to the Superbowl 53
8:25 am
Los Unidades & Pharell Williams Feat Jozzy- E-Lo
8:30 am
News


9:00 am
Track Labrynth (Earthquake)
9:04 am
Sting then New Track (Childish Gambino 3005)
9:07 am
Sting and New Track (Gotta Get thru This)
9:10 am
Recap of tracks, audience comments on tracks. (10 minute takeover)
9:12 am
Track (Without Me, Halsey)
9:18 am
Track (Pale Waves, One more Time)
9:20 am
NG introduces again. Brief small talk (latest popular news). Pick and Mix of interview snippets.
9:23 am
Track
9:27 am
Time update. Track (Sigrid Sucker punch)
9:30 am
Casual talk with studio crew.
9:32 am
News update and weather


9;30
Sucker punch-Sigrid
9:33
News- 10 year plan for NHS, request for text opinion
9:36
Actress award, Intoxicated man, Sexual assault clams, Basketball player fearing assassination
9:39
It’s not living by 1957
9:42
God’s Plan by Drake, replying to a text,
9:45
Talks about a TV show, plays theme tune for “Richard and Judi”, talks about Football.
9:48
Party for one by  Carly Rae Jepsen
9:51
Can’t you see by Fidlar
9:54
Talks about the song before. Stormsi singing in karaoke to unexpected songs
9:57
Body by Loud Luxury feat Brando
10:00
Thank u, Next by Ariana Grande, says goodbye and goes over everything he has previously said (Football and karaoke)















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